Why Video Is The Biggest Business Opportunity in 2021
Why Video Is The Biggest Business Opportunity in 2021
Posted by G McD on / 4 Comments
In this post, we’ll discuss why video is the biggest business opportunity in 2021. Whether you’re a one person business, a new startup or a large corporation there are many ways you can use video to improve efficiency, cut costs and drive sales. Let’s take a look at some statistics that prove you should be...
The One Thing To Improve Your Video Conferencing
Posted by G McD on / 3 Comments
Now that video conferencing has become the new norm and has replaced in-person meetings for the most part, I’m going to let you in on a big secret. The one thing you can do to improve your video conferencing: get a USB lavalier microphone. Related: how captions in video marketing can increase and engage viewers....
When to hire actors for your corporate video production
Posted by G McD on / 3 Comments
In certain cases it’s very obvious when to hire actors for your corporate video production. However, at other times you might be on the fence on whether to spend money on professional actors or just use your employees. To me, it’s a very clear cut answer – if you’re wondering if you should, you probably...
5 Reasons Why You Need Video Testimonials
Posted by G McD on / 8 Comments
Attracting new customers and gaining their trust is one of the biggest challenges in marketing, if not the biggest. Most industries are extremely competitive so how do you stand out from the competition? In this post, we’ll go through 5 reasons why you need video testimonials. Related: how captions in video marketing can increase and...
Corporate Video Production Post Covid 19: Portability and Efficiency
Posted by G McD on / 2 Comments
What will the post Covid 19 corporate video production world look like? To sum it up, the bigger your crew is the more it’s going to cost in time and money to follow all of the new safety precautions. Los Angeles county has issued it’s safety protocols to allow filming to be re-started and they...
Video Production in Los Angeles: Coronavirus Shut Down
Posted by G McD on / 12 Comments
As brands and companies scrap and postpone projects due to the coronavirus pandemic and “stay at home” order, what has become of video production in Los Angeles? Well, put simply: it’s non-existent. Which means you need to — Get creative! First of all, I need to say, it’s always annoyed me when someone says, ‘get...
Business Problems Video Production Can Solve
Posted by G McD on / 13 Comments
Is there any question that your business should be using video at this point? In the early days – that is, back in the 90s when I first started producing – that was a legitimate question. Back then, I probably spent more time and effort on selling the idea of video than I did on...
Video Marketing Trends from Commercial Production Companies in Los Angeles
Posted by G McD on / 14 Comments
Video marketing is a must, it’s no longer a luxury for businesses. We’ll cover a few video marketing trends that commercial production companies in Los Angeles are seeing and implementing. Statistics prove that video is the most effective sales and engagement tool. According to Forbes, 90% of users say that product videos are helpful in the...
Product Video Production: Tips for Making it Compelling
Posted by G McD on / 4 Comments
Product video production is an excellent way to connect with potential customers and drive sales. An effective video will inform and inspire the viewer to give you their attention and buy your product. Videos can increase conversions by 80% according to a Forbes article. Many video production companies in Los Angeles consider product demo or...
5 Video Marketing Tips from Top Video Production Companies in Los Angeles
Posted by G McD on / 10 Comments
Creating an effective video marketing campaign is what top video production companies in Los Angeles know how to do. Video marketing is a a must and statistics prove it: 5 billion videos are watched every day on YouTube. Social videos create 1200% more shares than text and images and video landing page increase conversion by...