Video Production in Los Angeles: Coronavirus Shut Down

As brands and companies scrap and postpone projects due to the coronavirus pandemic and “stay at home” order,  what has become of video production in Los Angeles? Well, put simply: it’s non-existent. Which means you need to — Get creative! First of all, I need to say, it’s always annoyed me when someone says, ‘get...

You’ve decided to make a video. You’ve hired a Los Angeles video production company and the script is done. What’s next? If a location wasn’t determined beforehand, then it’s time scout locations. I’m writing this for the times when you – the client, are responsible for finding a location. These tips will help you with...

Tutorial videos are big. You see them everywhere: YouTube, Instagram, Facebook, Linkedin and of course on company websites. If your company sells a product or offers a service that needs any amount of instruction to clarify how it will solve the viewer’s problem, then you should be producing tutorial videos with a video production company....

There are several reasons why you need behind the scenes video production added to your video marketing strategy. For one thing, it puts a human face on your company. People want to connect to other people, not brands. Humanizing your brand will lead to an increase of brand authenticity. Make it authentic So what is...

Is there any question that your business should be using video at this point? In the early days – that is, back in the 90s when I first started producing – that was a legitimate question. Back then, I probably spent more time and effort on selling the idea of video than I did on...

Video marketing is a must, it’s no longer a luxury for businesses. We’ll cover a few video marketing trends that commercial production companies in Los Angeles are seeing and implementing. Statistics prove that video is the most effective sales and engagement tool. According to Forbes, 90% of users say that product videos are helpful in the...

How much does a house cost to build? They’re all the same right? A grass hut and a 10,000 square foot mansion are both dwellings so they should cost the same to build, correct? Let me answer the price question precisely – it depends.  A marketing video production cost could be $1,000 could be $4,000,...

Product video production is an excellent way to connect with potential customers and drive sales. An effective video will inform and inspire the viewer to give you their attention and buy your product. Videos can increase conversions by 80% according to a Forbes article. Many video production companies in Los Angeles consider product demo or...

Creating an effective video marketing campaign is what top video production companies in Los Angeles know how to do. Video marketing is a a must and statistics prove it: 5 billion videos are watched every day on YouTube. Social videos create 1200% more shares than text and images and video landing page increase conversion by...

It’s no secret that video has exploded on social media recently. One study claims that in recent years branded video on YouTube has increased 99% in views and on Facebook 258% – and it continues to grow with no signs of video marketing for social media slowing down.  On Twitter, a video is 6x more...