Why Your Company Needs A Video Series
Why Your Company Needs A Video Series
Posted by G McD on / 10 Comments
A video series can accomplish much more than a one-off video where a viewer may never return to your company after watching it. A web series that’s relevant to your audience will help you build a relationship with them. And that’s the number one reason why your company needs a video series. Related: focus on...
5 Reasons Why You Need Video Testimonials
Posted by G McD on / 8 Comments
Attracting new customers and gaining their trust is one of the biggest challenges in marketing, if not the biggest. Most industries are extremely competitive so how do you stand out from the competition? In this post, we’ll go through 5 reasons why you need video testimonials. Related: how captions in video marketing can increase and...
3 Ways To Increase Your Sales With Video Production
Posted by G McD on / 6 Comments
Video has become an essential part of marketing strategies and that’s because it works. There are several ways to use video to increase sales. We’ll cover 3 ways to increase your sales with video production in this post. 85% of businesses use video as a marketing tool. In addition, 92% of marketers who use video say that...
Save Money With How To Video Production
Posted by G McD on / 7 Comments
An easy to implement strategy for your business to save money is with How-To video production. Any time consuming task should be automated like long explanations. If there’s a task that needs to be done on a repeated basis, then it’s time for you to automate the process and let video handle it. Related: 3...
Corporate Video Production Post Covid 19: Portability and Efficiency
Posted by G McD on / 2 Comments
What will the post Covid 19 corporate video production world look like? To sum it up, the bigger your crew is the more it’s going to cost in time and money to follow all of the new safety precautions. Los Angeles county has issued it’s safety protocols to allow filming to be re-started and they...
Why Video Marketing Should Lead Your Content Strategy
Posted by G McD on / 15 Comments
Everyone watches video! Well okay, not everyone. Only 85% of all internet users watch videos in the United States. The other 15% are trying to get their VCR to stop blinking 12:00. This is why it should be obvious to marketers and businesses that video marketing should lead your content strategy. It’s great to say video...
New Norm With Video Production Companies in Los Angeles
Posted by G McD on / 4 Comments
What is the new norm for working with video production companies in Los Angeles? Well, it depends upon the type of production. Movie and TV productions still are shut down. Small media productions, my focus in this post, are possible. From the beginning newspapers, magazines, television, radio, podcasts and other media services have been deemed...
Los Angeles Video Production Shut Down: Finish Your Writing Project
Posted by G McD on / 4 Comments
Are you making the best use of your time during the video production shut down? I think I am but I can’t shake the feeling I should be doing more. When all the time in the world suddenly becomes available to you, you should be accomplishing a million things, right? If you don’t, you must...
Increase Sales with Ecommerce Product Videos
Posted by G McD on / 11 Comments
If you’re looking for the quickest way to increase sales, adding ecommerce product videos to your product pages could be the the best investment you could make. I take that back – not “could be” – it will be. 96% of customers find video useful when making purchases online. And a whopping 81% have been...
Stay Connected With Live Video Streaming Production
Posted by G McD on / 8 Comments
There’s a lot of anxiety and stress during such a challenging time as we’re going through now. Many companies have had to temporarily shut down and the ones that are still open, have most employees working from home. How do you stay connected and motivated in this time of remote workers and physical distancing? One very...