Why Your Company Needs A Video Series
Why Your Company Needs A Video Series
Posted by G McD on / 10 Comments
A video series can accomplish much more than a one-off video where a viewer may never return to your company after watching it. A web series that’s relevant to your audience will help you build a relationship with them. And that’s the number one reason why your company needs a video series. Related: focus on...
5 Reasons Why You Need Video Testimonials
Posted by G McD on / 8 Comments
Attracting new customers and gaining their trust is one of the biggest challenges in marketing, if not the biggest. Most industries are extremely competitive so how do you stand out from the competition? In this post, we’ll go through 5 reasons why you need video testimonials. Related: how captions in video marketing can increase and...
3 Ways To Increase Your Sales With Video Production
Posted by G McD on / 6 Comments
Video has become an essential part of marketing strategies and that’s because it works. There are several ways to use video to increase sales. We’ll cover 3 ways to increase your sales with video production in this post. 85% of businesses use video as a marketing tool. In addition, 92% of marketers who use video say that...
No Words, a video poem
Posted by G McD on / 3 Comments
What do you do when your filming options are still very limited because of the restrictions on working and gatherings of people due to the Coronavirus pandemic? You make a new video out of existing footage and other assets you have available to you. I made No Words, a video poem out stuff we had...
Corporate Video Production Post Covid 19: Portability and Efficiency
Posted by G McD on / 2 Comments
What will the post Covid 19 corporate video production world look like? To sum it up, the bigger your crew is the more it’s going to cost in time and money to follow all of the new safety precautions. Los Angeles county has issued it’s safety protocols to allow filming to be re-started and they...
Why Video Marketing Should Lead Your Content Strategy
Posted by G McD on / 15 Comments
Everyone watches video! Well okay, not everyone. Only 85% of all internet users watch videos in the United States. The other 15% are trying to get their VCR to stop blinking 12:00. This is why it should be obvious to marketers and businesses that video marketing should lead your content strategy. It’s great to say video...
New Norm With Video Production Companies in Los Angeles
Posted by G McD on / 4 Comments
What is the new norm for working with video production companies in Los Angeles? Well, it depends upon the type of production. Movie and TV productions still are shut down. Small media productions, my focus in this post, are possible. From the beginning newspapers, magazines, television, radio, podcasts and other media services have been deemed...
Aliens and Selfie Addiction on Amazon Prime Video
Posted by G McD on / 8 Comments
Two short film written and directed by Greg McDonald of video production company Gate5 in Los Angeles are now available for streaming on Amazon Prime Video. If you’re into aliens and selfie addiction, you’ll want to fire up the popcorn maker, plop down on the sofa ( oh wait, you’re already on the couch because...
Escape With Fashion Film Production
Posted by G McD on / 5 Comments
We all could use an escape right? Even though the lock down due to the Coronavirus pandemic is starting to lift and businesses are starting to open up, it will still be awhile before everything is back up and running. What better way to escape than with fashion film production? After Party at the La...
Los Angeles Video Production Shut Down: Finish Your Writing Project
Posted by G McD on / 4 Comments
Are you making the best use of your time during the video production shut down? I think I am but I can’t shake the feeling I should be doing more. When all the time in the world suddenly becomes available to you, you should be accomplishing a million things, right? If you don’t, you must...